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Monday, May 26, 2008

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Don't weak-up the Sleeping Dragon in the East ! This is one of the talk being heard for many years. What this Sleeping Dragon in the East ? Yes...China ! Recently heard development in China was tremendously fast especially in large city such as Beijing, Shanghai and GuangDong. Although this fast development is a reality, however, there are still many peoples including engineer are still having problem in communication and reading in English. They are still prefer to read Chinese.

Following this fast development in China, most large companies have start to add Chinese wording website in addition to their ordinary website which normally in English. This is one of the effort to capture the Chinese market. Another effort would be publish or translate article in Chinese. This clearly shown by our well known magazine publisher, Chemical Engineering.

Chemical Engineering has recently published the CHEMICAL ENGINEERING Supplementary issue which has been written in Chinese. If you are can read Chinese wording, probably you will have another way to read Chemical Engineering. Click here or following image to read.



In addition to capture readers from China and attracts more advertisers interest in advertising in this magazine, Chemical engineering supplementary (in Chinese) may also attract many professional engineer in China publish their article in Chemical Engineering. This is really a great move by Chemical Engineering.

India is another country in fast development competing with China. When will be the release of Chemical Engineering in India language ? From marketing perspective, guess this probably will realize soon !

Professional engineer from India, what do you think ?

Interesting Articles

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posted by Webworm, 2:11 PM

2 Comments:

Blogger TraderZac said...

Engineering in India is mostly taught in English. So no need for an Indian language Chem Engg dition. Besides, there are more than 20 Indian languages. So save the print and save the trees!

May 27, 2008 at 10:12 AM  
Blogger Webworm said...

This is one of great advantage of engineer from India in present generation as compare to engineer from China.

Thanks traderzac. Just realize that India has more than 20 Indian language.

May 27, 2008 at 12:14 PM  

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